Square: $10M VC investment turned into $40B

Square is a financial services, merchant services aggregator, and mobile payment company. The company markets several software and hardware payments products and has expanded into small business services.

How Square looked like in the early days

Square's website in 2009
Square’s website in 2009, their first website
Square's website in May 2010
Square’s website in May 2010
Square's website in November 2010
Square’s website in November 2010
Square's website in July 2011
Square’s website in July 2011

Square Further Investment From Initial Pitch Deck

Jun 5, 2015Venture Round – Square
Oct 3, 2014Series E – Square$150MGIC
Apr 7, 2014Debt Financing – Square$100M
Sep 17, 2012Series D – Square$200M
Dec 9, 2011Series C – Square$3M
Jun 28, 2011Series C – Square$100MKleiner Perkins
Jan 10, 2011Series B – Square$27.5MSequoia Capital
Nov 1, 2009Series A – Square$10MKhosla Ventures

Square’s Acquisitions

May 7, 2019Eloquent Labs acquired by Square
Apr 26, 2018$365MWeebly acquired by Square
Jan 25, 2018Entrees On-Trays acquired by Square
Mar 1, 2017OrderAhead acquired by Square
Jun 14, 2016Storehouse acquired by Square
Mar 14, 2016Framed Data acquired by Square
Apr 8, 2015Fastbite acquired by Square
Mar 11, 2015Kili acquired by Square
Aug 4, 2014$90MCaviar acquired by Square
Feb 26, 2014BookFresh acquired by Square
Dec 11, 2013Evenly acquired by Square
Dec 3, 2013Viewfinder acquired by Square
Oct 1, 201280/20 acquired by Square
Sep 6, 2011Catapult Mediaworks, LLC acquired by Square

Square growth stats

Square Revenue

  • 2018: $3.3 billion
  • 2017: $2.2 billion
  • 2016: $1.7 billion
  • 2015: $1.3 billion
  • 2014: $850 million
  • 2013: $552 million
  • 2012: $203 million
  • 2011: $43 million
  • 2010: $2 million
  • 2009: $0

Square market cap compared to Twitter’s

November 2017 market cap:

  • Square $17.5 billion
  • Twitter $15.5 billion

November 2015 market cap:

  • Square $2.9 billion (IPO)
  • Twitter $17.9 billion

Valuations of Twitter & Square combined:

  • April 2009: $315 million combined
  • April 2019: $58.1 billion combined

Source: Crunchbase.com and Jon Erlichman

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